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Jenn’s work is both personal and proven.

After surviving the attacks on 9/11 in New York City, Jenn transformed fear into a lifelong study of resilience, training her mind, body, and spirit to stay strong in the face of uncertainty.

Today, she brings that work to global organizations, turning boardrooms into dojos and equipping leaders to perform at a high level without burnout.

Jenn has worked with hundreds of organizations and taken the stage around the world, from Los Angeles to New York City to Dubai and Riyadh, bringing her unique blend of martial arts wisdom and performance science to leaders everywhere.

She is a 2x TEDx speaker, author of The Art of Badassery, and host of The Art of Badassery podcast, where she features top expert voices in health, mindset, personal growth, and leadership. Her next book, Secrets of the Sensei, is coming soon in February 2027.

Jenn has been featured on The Today Show, Good Morning America, and The Doctors.

In-Person

Virtual

Jenn is an Author, Third-Degree Black Belt, and Resilient Leadership & Grounded Performance Expert

Jenn Cassetta

No Covers

Some Covers

All Covers

Strong visuals and slide deck

Engaging & Grounded

Book signing

Keynote

Workshop / breakout session

Meet & greet

Inspire & Motivate

Educate & Upskill

30 min

45 min

60 min

90 min

Insights + Action

Female Motivation and Empowerment

Change

Human Resources

Leadership Mindset

Productivity

Resilience

Peak Performance

Adaptability

Thriving Amid Risk & Disruption

Empowerment

Real Leaders

AKA The Art of Badassery Audiences: General Sessions, Leadership Conferences, Sales TeamsDESCRIPTIONIn high-pressure environments, performance isn’t just about what you know—it’s about how you show up.When the stakes are high, even top performers can lose focus, react emotionally, or shrink their presence. The result? Missed opportunities, weakened leadership, and inconsistent performance.In this dynamic keynote, Jenn Cassetta—keynote speaker, high-performance coach, and 3rd-degree black belt—introduces her signature Black Belt Edge framework, a powerful system rooted in martial arts training that builds resilience, confidence, and leadership from the inside out.Using a progressive “belt-level” approach, Jenn teaches audiences how to strengthen their mindset, protect their energy, and lead with clarity and authority—no matter what’s coming at them.This keynote gives your audience a clear path to performing at a higher level—consistently, confidently, and without burning out.WHAT THIS KEYNOTE IS ABOUTWhite Belt: Resilience Embrace challenges, recover quickly, and build the mental toughness required to perform under pressure.Orange Belt: Boundaries Protect your time, focus, and energy so you can operate at your highest level.Green Belt: The Kihap (Powerful Communication) Use voice, language, and presence to communicate with clarity, confidence, and impact.Blue Belt: Energy Management Manage your internal state so you don’t run on empty or burn out.Black Belt: Leadership Integrate it all to lead with calm authority, clarity, and control.KEY LEARNINGS<ul><li>A clear, structured framework for building resilience, confidence, and leadership</li><li>Practical tools to strengthen communication and executive presence</li><li>How to protect your energy and avoid burnout while performing at a high level</li><li>A repeatable system to lead yourself and others more effectively</li></ul>THE RESULTYour audience will leave with a practical, memorable system they can apply immediately to lead, communicate, and perform with greater confidence, clarity, and control.

The Black Belt Edge

Audiences: Leadership Summits, Executive Retreats, High-Level PerformersDESCRIPTIONIn a world filled with constant noise, pressure, and distraction, the true edge isn’t working harder—it’s mastering your internal state.In this advanced keynote based on her upcoming book Secrets of the Sensei, Jenn Cassetta reveals a deeper level of performance—one rooted in awareness, energy protection, and precise control over your mental and emotional state.This is where high performers evolve into masters of their environment.Through powerful tools like the Sensei Scan, Big Sensei Energy, and the shift from force to flow, Jenn teaches audiences how to move through high-stakes situations with clarity, intuition, and control—without being thrown off by external chaos.This keynote isn’t about doing more. It’s about operating on a different frequency.WHAT THIS KEYNOTE IS ABOUTThe Sensei Scan (Awareness) How to read any room, situation, or interaction with precision and clarityBig Sensei Energy (State Mastery) How to cultivate calm, grounded, confident energy that influences every interactionForce vs. Flow When to push, when to pivot, and how to stop wasting energy on resistanceEnergy Protection How to protect your focus, attention, and mental bandwidth in a distracted worldResilience Reservoir How to build deeper reserves so you can sustain performance over timeKEY LEARNINGS<ul><li>How to sharpen awareness and make better decisions in real time</li><li>Tools to regulate your internal state and stay grounded under pressure</li><li>How to stop forcing outcomes and operate with greater precision and ease</li><li>Strategies to protect your energy, focus, and attention</li><li>A higher-level approach to performance that reduces burnout while increasing impact</li></ul>THE RESULTYour audience will leave with a deeper level of awareness, control, and clarity—equipping them to navigate complexity, lead with precision, and perform at a higher level without unnecessary effort.

Sensei Secrets for Peak Performance

Your practical, behavior-change, workplace performance talk.Audiences: General Sessions, Teams, Organizations focused on performance &amp; wellbeingDESCRIPTIONBurnout isn’t just about being overworked—it’s about being out of alignment with how you manage your energy, stress, and daily habits.In today’s always-on world, many high performers are running on empty—trying to keep up, push through, and stay productive without the systems to support sustainable performance.In Burnout to Blazing!, Jenn Cassetta delivers a practical, science-backed approach to stress management and energy optimization—so individuals can perform at a high level without sacrificing their well-being.This keynote focuses on the daily behaviors and habits that directly impact performance, helping audiences shift from reactive, depleted states into consistent, energized action.WHAT THIS KEYNOTE IS ABOUTBoundary Setting How to protect your time and energy from constant demands and distractionsEnergy Management How to fuel your body and mind for consistent performance throughout the dayNervous System Regulation How to calm stress responses and stay focused, clear, and in controlSustainable Performance How to build habits that support long-term productivity without burnoutKEY LEARNINGS<ul><li>How to recognize early signs of burnout and interrupt the cycle</li><li>Practical strategies to manage stress in real time</li><li>Simple habit shifts that increase energy, focus, and productivity</li><li>Tools to regulate the nervous system and reduce overwhelm</li><li>A clear approach to maintaining performance without sacrificing well-being</li></ul>THE RESULTYour audience will leave with practical tools and daily strategies to reduce stress, increase energy, and sustain high performance—without burning out.ENHANCE THE EXPERIENCE: The Black Belt Board BreakTake your event beyond inspiration and into transformation.As a powerful add-on to any keynote, Jenn’s guided board breaking experience gives audience members the opportunity to physically break through a limiting belief—turning a powerful message into a moment they’ll never forget.Rooted in martial arts tradition, this experience reinforces themes of resilience, confidence, and decisive action—while creating a high-energy, unforgettable moment for your audience.Ideal for:<ul><li>Closing keynotes with impact</li><li>Leadership events and team experiences</li><li>Audiences ready to step into bold action</li></ul>

Burnout to Blazing!

What a truly inspirational speaker! The life experiences you've experienced and spoke about along with your positive thoughts and energy had all of the attendees captivated; so much so that they did not want to leave the course and wanted to hang around to chat more!

Kerri Brehn - American Airlines

What a gift Jenn was to our organization! Jenn led a series of virtual sessions with our employees, walking us through key themes from her book, "The Art of Badassery." Our intent was to engage and empower our employees through Jenn's program. She surpassed our expectations. Her informal, authentic style allowed our audience to feel connected with her and lean in further to the discussions, getting the most out of Jenn's framework. We had great feedback from our employees. I highly recommend Jenn for team building, empowerment talks and coaching.

Rebekah Crane - Columbia Threadneedle Investments

Jennifer spoke to a group of female lawyers and she was one of the best speakers I’ve seen, hands down. She was engaging and got everyone up and moving around throughout the discussion. I have heard nothing but positive feedback about her talk. One of my associates even yelled "KIYAP!" afterwards when we were talking about establishing boundaries with another lawyer. I highly recommend her!

Molly McKibben - Law Firm

Jennifer’s energy, uniqueness and enthusiasm was praised and welcomed by the more than 450 participants at the Bacardi Spirit Forward Summit. She was an integral part of keeping energy levels high for the day.

Laura Martinez - Bacardi Martini, Inc.

Jenn held a series of speaking events for the Visa Women's Network and the Visa Asian Employee Network on the topics of "Safety & Self Defense - from the Streets to the Boardroom" and "Unleash Your Mojo with Wisdom of the Dojo". She knocked both sessions out of the park! We had ~300 participants across both events from across the globe. According to survey feedback from participants, "Jenn goes beyond showing women how to feel empowered. She shows them how to take action towards protecting their peace and power". Over 85% of survey respondents said they felt inspired by her event, citing Jenn's successful use of her own vulnerability to connect with the audience.

Melissa Maisch - VISA

Jennifer energized a normally docile audience, bringing Attendees to their feet on multiple occasions. She brings a great story, fun learning material, and everyone leaves motivated!

Nathan Fillion - Visit Dallas

Jennifer is empowering, inspiring and motivational! She is truly an expert in the Art of Badassery!

Ana Battung - Hyatt Hotel Corporation

Jennifer Cassetta

ARTIST

Jenn Cassetta is a global keynote speaker, high performance coach, podcast host and author of The Art of Badassery: Unleash Your Mojo With Wisdom of the Dojo. Her speaking transforms lives and helps people stay grounded and lead powerfully during times of high stress and uncertainty.

The first tool she teaches is the Sensei Scan. A skill that helps professionals lead with clarity, focus and determination, without burning out.

Her next book, Secrets of the Sensei, will be published with Tarcher/Penguin Random House spring 2027.

JENN CASSETTA SPEAKER REEL 2026

In this talk, Jennifer Cassetta draws on two decades of teaching martial arts and self-defense to tens of thousands of women, showing that true power doesn’t always come from physical strength. Using principles from Hapkido, Judo, and Aikido, she explains how strategic leverage, momentum, and energy redirection can be used to overcome bullies—whether in abusive relationships, toxic workplaces, or everyday life.

Through real-life stories of legal battles, workplace challenges, and personal encounters with harassment, Cassetta demonstrates how small, intentional actions can create big shifts, protect your peace, and transform individual struggles into collective strength.  Jennifer Cassetta is a global keynote speaker, high-performance coach, podcast host, and author of The Art of Badassery: Unleash Your Mojo With Wisdom of the Dojo. Trusted by global brands to inspire their teams, Cassetta delivers empowering experiences that help leaders achieve modern-day peak performance through ancient wisdom, without burning out. Equipped with a third-degree black belt in martial arts, a microphone, and a passion for empowerment, Cassetta has brought her transformative programs to companies like Apple, American Express, Nike, and Visa. She’s been featured on Good Morning America, The Today Show, The Doctors, and the TEDx stage. Her upcoming book, Secrets of the Sensei, will be published by Tarcher/Penguin Random House in 2027.

Jenn Cassetta

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